The Lifestyle Division

Representing Canada’s top creative talent since 1992, The Artist Group Limited became an industry leader by developing a team of extremely professional and talented freelance artists who work on both national and international levels. Since that time it has evolved into a strong creative force representing over 50 freelance artists including fashion directors, fashion producers, beauty illustrators, make-up artists, cosmetic consultants, hair stylists, fashion stylists, prop & set stylists, image consultants and print advertising & event producers.

The Lifestyle Division brings Artist Representation to Canada’s Top Chefs.

As Artist Representatives, our role involves: developing individual Artist presentations – portfolio building, demo reel building and style development; establishing and building Artist Client base; handling Client project castings, project quotes and booking confirmations; contract negotiations; booking project schedules and details; identifying Client and Project opportunities and setting up Client interviews; taking care of all Artist administration which includes invoicing clients on the Artists behalf, collection of billing and payment to Artist; Career Development and Management; PR and securing Press exposure.

The Lifestyle Division brings diverse Industry Opportunities to Canada’s Top Chefs.

Areas of Representation include: Corporate Consultation; Publishing; Broadcast; On Air and Personal Appearances; Magazine Editorial; Career Placements; Endorsements; Advertising Print and Product Development.

The Lifestyle Division – PR – Publicity & Media Relations

The Lifestyle Division utilizes The Artist Group’s extensive North American data base of 20,000 Industry contacts including Advertising Agencies, Production Companies, Retailers, Manufacturers, Magazines, Newspapers & Television Stations. A strategic alliance with 400 Degrees.com will develop and provide further exposure to increase the marketability, Chef owned product development and endorsement opportunities for the Chefs represented by The Artist Group Lifestyle Division.

The Lifestyle Division - promoting Canada’s Top Culinary Talent – Internationally.

For more information contact:

Scott Waring